New Line Cinema

Branding

How do two powerhouse film studios share the screen without diminishing one or the other? Picturemill was called upon to solve this unique problem when New Line Cinema fully merged with Warner Bros. Embracing the concepts of transformation and connection, we devised this animation to have the New Line logo literally come from the pieces of the Warner Bros. logo. while sharing the same familiar Warner Bros. cloudy sky.

This Giant Beast...

Bumblebee

The Hate U Give

Smallfoot

Hotel Transylvania 3

Succession

Ibiza: Love Drunk

Bright

Dawn of the Planet of the Apes

Good Universe

Panic Room